Shopping and Sales tricks

Nowadays, stores use numerous tricks to make shoppers spend more money. By raising awareness of some common marketing tricks, students can be more careful when they go shopping.

In this lesson, students take part in a discussion which tests their awareness of what happens in their favourite stores. They read a blog about common tricks used by retailers, which is both interesting and enlightening. There is an option to use the text to explore language used for cause and effect. Next, students plan their own stores in groups, applying the new language and information they’ve learned.

Finally, they present their ideas to the class, using posters to help them explain their ideas. 

Learning outcomes:

• Raise awareness of common techniques that stores use to make you spend more
• Practise using vocabulary to describe stores
• Practise reading for detail

With extension activities:

• Identify cause and effect
• Identify cause and effect language
• Encourage critical thinking, creative skills and collaboration

Age/ Level:

Aged 13-17 and Adults (CEFR B2)

Level:

CEFR Level B2 and above

Time: 55 minutes + optional extension activities

Materials:

• Lesson plan
• Presentation - This can replace worksheet 1
• Worksheet 1 - Pre and post-reading activities
• Worksheet 2 - Reading