In this lesson students produce a storyboard for an advertisement. It's suitable for pre-intermediate level and above.
The exercises in this lesson introduce some of the elements of advertisements such as slogans. There is a discussion on where advertisements can be found. The concept of a storyboard is introduced and an example of a storyboard for an advert is examined in detail. In the final stage of the lesson, students are given the opportunity to produce their own storyboard to advertise a product. Extension tasks are also suggested.
Topic: Advertisement
Age: Teenage/adult
Level: Pre-Intermediate and above
Timing: 60-90 mins
Plan components:
Lesson plan: guide for teacher on procedure.
Download lesson plan 75k pdf
Worksheets: exercises and answers, also an example storyboard which can be printed out and used in class. The worksheets contain:
- A matching activity
- A cloze activity
- An example storyboard
- Comprehension questions
- A storyboard template
Download worksheets 542k pdf
By Adam Malster, British Council Taipei
To download the pdf files below, right click on the file and save to your computer.
| Attachment | Size |
|---|---|
| advertisement-storyboard-lesson-plan.pdf | 74.68 KB |
| advertisement-storyboard-worksheets.pdf | 541.93 KB |
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Comments
I used your suggested lesson plan, and it worked very well. As an extension activity, I had my students create their own slogans. Our occasion was the opening of our renovated bookstore, so my students had a clear, realistic goal. It was sort of a competition and it worked well. Rania
if it is successfully or not.
Thanks for the comprehensive lesson plan.